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PennyWalker merged 1 commit into from
Aug 16, 2026
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categories/marketing and video/rules to better events (PR from TinaCMS) #13175

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18 changes: 5 additions & 13 deletions categories/marketing-and-video/rules-to-better-events.mdx
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Expand Up @@ -3,10 +3,10 @@ type: category
title: Rules to Better Events
uri: rules-to-better-events
guid: 30628d5f-cd60-4421-a993-8b13e4817342
seoDescription: 'How to plan and run successful events. SSW''s rules for logistics, promotion, registration, and delivering great attendee experiences.'
redirects:
- rules-to-better-event-management
- rules-to-running-better-user-groups
seoDescription: How to plan and run successful events. SSW's rules for logistics, promotion, registration, and delivering great attendee experiences.
index:
- rule: public/uploads/rules/event-roles/rule.mdx
- rule: public/uploads/rules/check-the-calendar-when-planning-an-event/rule.mdx
Expand Down Expand Up @@ -42,20 +42,12 @@ index:
- rule: public/uploads/rules/event-follow-up/rule.mdx
createdBy: Penny Walker
createdByEmail: PennyWalker@ssw.com.au
lastUpdated: 2026-06-16T05:52:40.857Z
lastUpdatedBy: Penny Walker
lastUpdatedByEmail: PennyWalker@ssw.com.au
lastUpdated: 2026-08-13T18:14:49.897Z
lastUpdatedBy: Tiago Araujo
lastUpdatedByEmail: TiagoAraujo@ssw.com.au
_template: category
---

Organizing an event is both rewarding and a lot of fun. There are a great number of things that you need to keep in mind though, when managing your event, whether it is a large conference, a user group or a once off launch of the latest product.

The below rules offer guidelines to help you create a professional, efficient and successful event that can be replicated and become a stable of your professional community. The rules are based on experience from community events, such as user groups, hackdays and conferences like [DDD Melbourne](https://www.dddmelbourne.com/), however, the rules can also be applied to commercial and large scale events.

The rules are split into three distinct sections:

1. Before the event
2. On the day
3. After the event

The rules assume that your event idea has been properly researched and you have an audience for the particular field and topic you are addressing.
The rules below will help you run great events that people enjoy and want to come back to. The rules are based on experience from community events, such as user groups, hackdays and conferences like [DDD Melbourne](https://www.dddmelbourne.com/).
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